{"uid":"1466947486371773348","crypted":"Qk50L2RZTnJ2VEZJZlJ5eVpHS2NYS2JNSXc9PQ==","location":"Idaho","address":"17158 Gislason Hills Apt. 014","zip":"93944","country":"US","title":"Digital Marketing Manager Job ID: 64269","slug":"digital-marketing-manager-job-id-64269","sumary":" ...Digital Marketing Manager \r\n Location : Pune \r\n Employment Type : Full-Time \r\n Experience Level : 5+ Years \r\n About Anuyat: \r\n Anuyat...  ...audiences, key performance indicators, and budget allocation. \r\n\u00b7 Content Marketing : Responsible for content distribution, lead... ","company":"Penpenny Infotech Private Limited","description":"

Digital Marketing Manager <\/b><\/p>

Location <\/em> : Pune <\/p>

Employment Type <\/em> : Full-Time <\/p>

Experience Level <\/em> : 5+ Years <\/p>

About Anuyat: <\/b><\/p>

Anuyat is a dynamic and innovative software services company with deep expertise in technologies such as MEAN, MERN, Flutter, React-native, DevSecOps, etc. <\/p>

Job Description: <\/b><\/p>

We are looking for a highly motivated and experienced Digital Marketing Manager to lead our digital marketing strategy and execution. The ideal candidate should have at least 5 years of hands-on experience in digital marketing, a proven track record of driving results, and a strong understanding of the SaaS industry. In this role, you will be responsible for developing and implementing digital marketing campaigns to promote our software services on a global scale. <\/p>

Key Responsibilities: <\/b><\/p>

· Digital Strategy Development <\/b> : Develop and execute a comprehensive digital marketing strategy aligned with the company's overall objectives. This includes defining target audiences, key performance indicators, and budget allocation. <\/p>

· Content Marketing <\/b> : Responsible for content distribution, lead acquisition, and conversion through digital channels. <\/p>

· Search Engine Optimization (SEO)<\/b> : Manage on-page and off-page SEO efforts to improve organic search rankings and drive more qualified traffic to our website. <\/p>

· Paid Advertising <\/b> : Oversee pay-per-click (PPC) advertising campaigns across various platforms, such as Google Ads, Bing Ads, and social media advertising, to increase brand visibility and lead generation. <\/p>

· Social Media Management <\/b> : Develop and execute a social media strategy to enhance the company's online presence, engage with our community, and promote our services. <\/p>

· Email Marketing <\/b> : Create and manage email marketing campaigns, including newsletters, product announcements, and nurturing sequences, to drive customer retention and conversions. <\/p>

· Analytics and Reporting <\/b> : Monitor, measure, and report on the performance of digital marketing campaigns. Use data-driven insights to optimize strategies and make informed decisions. <\/p>

· Team Leadership <\/b> : Lead and mentor a team of digital marketing professionals, including content writers, SEO specialists, and paid advertising experts. <\/p>

· Budget Management <\/b> : Manage the digital marketing budget effectively, ensuring maximum ROI on all campaigns. <\/p>

· Partnership and Influencer Marketing <\/b> : Collaborate with partners and influencers to expand the reach of our services and build strategic alliances. <\/p>

Qualifications: <\/b><\/p>